Give Us the Ride. We’ll Tell the Story.

As requested by our 3.5 million listeners, The Alternative One is launching a Featured Ride series highlighting the motorcycles our audience wants to see, hear about, and experience.

We’re inviting motorcycle manufacturers to partner with us by providing a press bike for an extended media evaluation. Our goal is simple:

Give us the ride. We’ll tell the story.

We want to do more than look at a motorcycle in a showroom. We want to ride it, experience it, photograph it, and tell our audience what it’s really like to live with the bike on the open road.

Our Featured Ride story will explore what makes your motorcycle stand out — from styling and performance to technology, comfort, handling, personality, and the overall riding experience.

One Press Bike. Five Stations. Network-Wide Exposure.

This isn’t just a story for The Alternative One.

We will feature and promote the story across all five of our radio stations and the NextWave Broadcasting Network, expanding the opportunity to reach listeners across our entire network.

The featured manufacturer can receive exposure through editorial coverage, station websites, on-air mentions, original photography, digital content, social media, and network-wide promotion.

Most importantly, this new feature comes directly from our audience.

Our 2.5 million listeners asked us to bring them more motorcycle stories. Now we’re looking for motorcycle manufacturers ready to put their newest and most exciting machines in the spotlight.

Ready to Put Your Motorcycle in the Spotlight?

Provide our team with a press bike and we’ll take it from there — creating an authentic story built around the motorcycle, the road, the experience, and the lifestyle surrounding it.

Your motorcycle will be Featured Across the NextWave Broadcasting Network

Your Featured Ride story will receive exposure across our five radio brands, reaching listeners across multiple music formats and demographics:

The Alternative One — Modern Rock & Alternative Radio
New Wave Radio — The Sound of New Wave & the ’80s
Yacht Rock Radio — Yacht Rock, Soft Rock & Smooth Rock
Rock ’n Roll Radio — Classic Rock & Rock ’n Roll
Wild Country Radio — Today’s Country & Country Classics

One Motorcycle. Five Stations. One Powerful Network.

Your motorcycle won’t be limited to a single review or audience. We’ll use the reach of the NextWave Broadcasting Network to turn one press-bike experience into a network-wide Featured Ride story.

Give Us the Ride. We’ll Tell the Story.

NextWave Broadcasting Network